ABOUT - WEBSITE X5 UNREGISTERED VERSION - Alessandro Lastella

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ALESSANDRO LASTELLA IS AN ITALIAN FASHION DESIGNER BORN IN MILAN IN 1988. INTERESTED VERY EARLY IN ART AND ARCHITECTURE, HE ENROLLED AT THE POLITECNICO DI MILANO IN 2007. AFTER THE BACHELORS DEGREE IN AR- CHITECTURE, HE FELT THE URGE TO DIRECT HIS CREATIVE FLOW TOWARDS SOMETHING WHICH COULD LEAD HIM TO A MAJOR POSSIBILITY OF EXPRESSION. WITH HIS DRAWINGS HE WANTED TO EXPRESS SOMETHING MORE IMMEDIATE AND FLEETING RATHER THAN THE SOLIDITY OF ARCHITECTURE. HE DECIDED TO STUDY FASHION DESIGN AND ENRO- LED AT THE ISTITUTO MARANGONI. DESIGNING GARMENTS COULD GIVE HIM THE FREEDOM OF CONSTANTLY HAVE NEW IDEAS AND MORE EASILY INNOVATE, DESPITE THAT HE MAINTAINED THE TECHNICAL DISCIPLINE ACQUIRED DU- RING HIS STUDIES AND IT CAN STILL BE SEEN IN HIS DESIGNS. AFTER GRADUATING IN 2013, HE STARTED DESIGNING FOR THE MAISON OF UMIT BENAN AND BY THE SUMMER OF THE FOLLOWING YEAR HE BEGAN WORKING ON HIS FIRST EPONYMOUS MENSWEAR COLLECTION. HE PRESENTED HIS FIRST SPRING SUMMER COLLECTION IN SAINT-PETERSBURG AND SHANGHAI. AFTER HAVING ARISEN A GREAT CURIOSITY HE DECIDED TO FOCUS ON HIS OWN LABEL AND CREATE A MORE DEVELOPED COLLECTION ADDING ALSO SOME WOMENSWEAR PIECES.

THE BRAND IDENTITY IS A RELAXED, ELEGANT LOOK WITH A HINT OF SPOTSWEAR AND A GLIMPSE OF STREETWEAR. THE PHILOSOPHY OF ALESSANDRO LASTELLA IS A MIX OF SPORTSWEAR AND STREETWEAR, TO WHICH AN ADDED EMOTIONAL VALUE IS GIVEN. THE CLOTHES BECOME SOMETHING BY WHICH HE COMMUNICATES AN EMOTION AND A DEEP CONCEPT, BUT WITH THE NATURALNESS OF FASHION FOR EVERY DAY. THE BRAND CREATES A WAY OF DRESSING, WHICH COMBINES A HIGH DEGREE OF CULTURE TO A NOSTALGIC MYSTICISM, WHICH MAKES THE CLOTH A CREATURE THAT CAN HELP US TO COMMUNICATE WITH PEOPLE. BY DESIGNING NEW CLOTHES, WE CAN INTERACT WITH OTHERS IN A DIFFERENT WAY, FREEING US FROM THE STANDARDS IMPOSED.

 
 
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